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Sample PropertyIQ Report — Illustrative Data · Not a Real Property
PropertyIQ Summary
Generated April 2026 · Stays Optimized LLC
Asheville Hideaway · 247 Blue Ridge Pkwy, Asheville, NC 28804
4BR · 3BA · 2,400 sq ft · Mountain Cabin · Hot Tub · Fire Pit · Mountain Views · SAMPLE REPORT
Top Strategy: Entire Home STR · Mountain Retreat Positioning
$84,000
Projected Net/Year
After platform fees & expenses
+$49,200/yr
STR vs. LTR Upside
vs. $34,800 LTR 3-source avg
$385
Market ADR (4BR)
Asheville avg · AirDNA Q1 2026
82%
Peak Occupancy
August · foliage season 90%+
Asheville #1 STR market in Southeast US Fall foliage season pushes occupancy above 90% Hot tub + mountain views — top 5% of Airbnb listings Pisgah National Forest proximity drives group bookings 29% ADR premium vs. national 4BR average Sample report — order yours at propertyiq.report
STR regulations verified at time of this reportRegulatory status subject to change · verify before listing
42 Lakeview Terrace
Sample PropertyIQ Report

42 Lakeview Terrace

Asheville, NC 28804 · 4 BR / 3 BA · 2,400 sq ft · Hot tub · Mountain views · Fire pit

STR Recommended
Market ADR
$385
Asheville 4BR avg · AirDNA 2025
Projected Gross / Year
$120,000
Optimized 12-month scenario
Projected Net / Year
$84,000
After platform fees & expenses
STR vs. LTR Upside
+$49,200/yr
vs. $34,800 LTR (3-source avg)

Market Context

Asheville, NC — A Resilient STR Market

Unlike single-season resort markets, Asheville generates demand across all 12 months — driven by the Blue Ridge Parkway, arts tourism, craft breweries, and outdoor recreation. The 4BR segment outperforms the broader market on both ADR and occupancy.

Asheville STR Market Benchmarks
Market ADR (4BR)
$385vs. $298+29%
Avg Occupancy Rate
62%vs. 54%+8 pts
RevPAR vs. National Avg
$239vs. $157+52%
Avg Review Score
4.87 ★vs. 4.72 ★Top 8%
Primary Demand Drivers
15M+ visitors/yr
Blue Ridge Parkway
Year-round draw. Fall foliage (Oct–Nov) pushes occupancy above 90% across the Asheville market.
Top 10 US arts city
Arts, Music & Biltmore
Biltmore Estate, River Arts District, and 30+ live music venues generate consistent weekend demand.
300+ miles of trails
Outdoor Recreation
Pisgah National Forest and Max Patch draw groups booking 3–5 night stays, raising ADR and cutting turnover.
Seasonal Occupancy Calendar
Jan
42%
Feb
50%
Mar
58%
Apr
62%
May
65%
Jun
68%
Jul
78%
Aug
82%
Sep
64%
Oct
74%
Nov
52%
Dec
58%
Lighter = lower demandDarker = higher demandPeak: Jul–Aug + Oct foliage

Comparable Listings

3 Verified Asheville Comps

Matched on bedroom count, amenities, and proximity. Click any listing name to view it on Airbnb. Revenue figures are trailing 12-month estimates from AirDNA market data.

📅 Data as of March 2026 · Sourced from AirDNA & live Airbnb listings · Updated monthly

A

Comp Data Source — AirDNA Market Intelligence

ADR, occupancy, and estimated annual revenue figures for all comparable listings are sourced from AirDNA Q1 2026 market data for the Asheville, NC market, cross-referenced against live Airbnb listing data. Figures represent trailing 12-month averages and are updated monthly.

View Asheville Market on AirDNA ↗
ListingSpecsADROccupancyEst. Annual Rev.RatingKey Features
Enchanted 4BR Cabin & Suite4 BR / 3 BA$41074%$110,5004.92 ★Hot tub · 2.5 acres · Fire pit
West Asheville Retreat4 BR / 3 BA$37571%$97,2004.88 ★Hot tub · Private · Cape Cod
Luxury 4BR Cabin Basecamp4 BR / 3 BA$43068%$106,8004.95 ★Hot tub · Sauna · Views
42 Lakeview (projected)4 BR / 3 BA$385–$43065–72%$112,000–$128,000New listingHot tub · Fire pit · Views · EV
🔍

Your report includes comps specific to your address. A real PropertyIQ identifies 5–10 verified comparables matched to your specific property — bedrooms, amenities, proximity, and performance tier — so the numbers reflect your actual competitive set.

Financial Projections

STR vs. LTR — Full Revenue Comparison

Every PropertyIQ models both strategies side by side. Below: the 12-month STR projection, three performance scenarios, and a direct LTR comparison — so the decision is grounded in numbers.

Monthly Revenue & Occupancy Projection
Annual gross: $130,000Annual net (est.): $91,000Avg occupancy: 63%
JanFebMarAprMayJunJulAugSepOctNovDec$0k$4k$8k$12k$16k0%25%50%75%100%
  • Revenue
  • SO Occ.
  • Market Avg
Conservative
$96,000
Gross Annual Revenue
$67,000
Net After Fees & Expenses
Lower occupancy, standard pricing
★ Recommended
Optimized
$120,000
Gross Annual Revenue
$84,000
Net After Fees & Expenses
Recommended — dynamic pricing + strategy
Peak Season
$134,000
Gross Annual Revenue
$94,000
Net After Fees & Expenses
Strong foliage + summer performance
3

LTR Baseline — 3-Source Weighted Average

The long-term rental figure of $2,900/mo ($34,800/yr gross · $25,100/yr net) is a weighted average of three independent sources: Zillow $3,200/mo (50%), Redfin $2,600/mo (30%), Rentometer $2,705/mo (20%) — all March 2026. Net reflects 25–30% combined management and operating expenses for a comparable 4BR Asheville property.

Strategy Verdict — Long-Term vs. Short-Term Rental
Long-Term Rental
$34,800
$2,900/mo · Zillow · Redfin · Rentometer avg
+$49,200
Annual STR Upside
Optimized scenario vs. LTR baseline
Short-Term Rental
$84,000
Net after platform fees & expenses

For this property, STR is the clear winner. Not every property reaches this conclusion — the analysis is specific to the asset.

ⓘ Projections based on AirDNA trailing 12-month market data, March 2026. Revenue figures represent gross estimates before management fees (typically 25–30%) and operating expenses. Actual results vary by property, management quality, and market conditions. STR vs. LTR comparison uses a 3-source weighted LTR baseline of $2,900/mo (Zillow $3,200 50% · Redfin $2,600 30% · Rentometer $2,705 20%) for a comparable 4BR Asheville property, March 2026. Data cross-referenced against AirDNA, Rabbu, and PriceLabs market intelligence.

Amenity Intelligence

The Hot Tub Advantage — Data-Backed, Asheville-Specific

Not all amenities are equal. In Asheville, NC, the hot tub is the single highest-ROI amenity addition a property can make — and the data is unambiguous. Here is what the numbers say, why it works in this specific market, and how professional management turns that advantage into consistent revenue.

22–28%
ADR Premium
vs. comparable listings without hot tub
+35%
Click-Through Rate
when 'hot tub' appears in listing title
+9%
Occupancy Lift
especially Oct–Mar shoulder & winter season
$8–12K
Annual Revenue Gain
net of maintenance on a 4BR Asheville cabin
Why Asheville Is the #1 Hot Tub Market in the Southeast
🏔️
Mountain Climate = Year-Round Demand
Asheville's 4-season mountain climate creates hot tub demand in every month — not just summer. October foliage season and December–January winter escapes are peak hot tub booking windows. Listings without a hot tub see 30–40% occupancy drops in these periods vs. hot-tub-equipped comps.
🎉
Group Travel Capital
Asheville ranks in the top 10 US bachelorette and group travel destinations. Groups of 6–12 specifically filter for hot tubs on Airbnb and VRBO. A 4BR property without a hot tub is invisible to the highest-paying guest segment in this market — groups paying $450–$650/night.
📈
Supply Compression Post-Helene
Hurricane Helene (Sept 2024) reduced active STR inventory by 21% in Buncombe County. Properties with premium amenities like hot tubs are capturing a disproportionate share of the recovering demand — with ADRs 18% above pre-storm levels for well-equipped listings.
Hot Tub ROI Model — 4BR Asheville Cabin (This Property)
ItemWithout Hot TubWith Hot TubDelta
Average Daily Rate (ADR)$285$345+$60 (+21%)
Annual Occupancy Rate52%61%+9 pts
Gross Annual Revenue$54,100$76,800+$22,700
Management Fee (20%)−$10,820−$15,360−$4,540
Hot Tub Annual Maintenance$0−$1,800−$1,800
Net Annual Revenue$43,280$59,640+$16,360
Hot Tub Install Cost (est.)$6,000–$9,000One-time
Payback Period5–7 months✓ Year 1
🔧
The Professional Management Difference on Hot Tub Maintenance

Self-managed hot tubs are the #1 source of negative reviews in the Asheville market — chemistry imbalance, temperature issues, and delayed maintenance turn a revenue asset into a liability. Professionally managed properties follow a strict bi-weekly service protocol: water chemistry tested and balanced, filters cleaned, cover inspected, and temperature pre-set to guest preference before every check-in. This protocol eliminates the review risk and ensures the hot tub premium is captured on every booking — not just the ones where nothing went wrong.

STR Execution Strategy

The Playbook for This Property

Because STR is the recommended strategy here, this section outlines the specific execution plan — built around this property's amenities, location, and Asheville's demand patterns. If LTR had been the stronger call, this section would outline tenant acquisition and lease optimization instead.

Seasonal Pricing by Demand Tier
Asheville has four distinct demand windows: peak summer (Jul–Aug), foliage peak (Oct), holiday (Dec), and shoulder (Jan–Mar). Each requires different rate floors and minimum stays to maximize revenue without sacrificing occupancy.
Hot Tub as a Revenue Multiplier
Listings with hot tubs in Asheville command a 22–28% ADR premium. A 'hot tub ready' highlight in the listing title alone increases click-through rates by 35%. Maintenance protocol is included in the strategy.
Group & Event Targeting
4BR properties are frequently booked for bachelorette parties, family reunions, and corporate retreats. Targeted listing copy and amenity highlights — game room, fire pit, outdoor dining — attract high-value, longer-stay bookings.
Off-Season Corporate Activation
Jan–Mar is the softest window. We target 7–30 day corporate stays via Furnished Finder and direct outreach to Mission Health and local employers. These bookings fill gaps at 15–20% above standard nightly rates.
5-Year Value Projection
Year 1
$84,000
Ramp-up + review building
Year 2
$91,000
Established listing + repeat guests
Year 3
$97,000
Superhost status + direct bookings
5-Year Total
$450,000+
vs. $174,000 LTR over same period (3-source avg)
15–25%
Higher Appraisal Value

A property with 12 months of documented STR income can appraise 15–25% higher than a comparable vacant home. Lenders and appraisers recognize the income-producing track record — turning your rental strategy into a long-term wealth-building decision.

* Based on Fannie Mae income-based appraisal guidelines (B3-3.1-09) and Appraisal Institute findings on income-producing residential properties. Fannie Mae Selling Guide →

Professional Management Blueprint

The Optimization Roadmap — From Listing to Top Performer

A great property with poor management underperforms by 30–40% compared to the same property under professional optimization. This blueprint outlines the exact system applied to every Stays Optimized property — from initial setup through sustained top-10% market performance.

Phase 1Pre-Launch Optimization (Days 1–14)
Listing Title Formula
Market-tested title structure: [Amenity Hook] + [Property Type] + [Location Signal] + [Guest Persona]. Example: "Hot Tub Cabin | Mountain Views + Fire Pit | 10 Min to Downtown Asheville." Titles following this formula average 35% higher click-through rates than generic titles.
Photo Sequence Strategy
Hero shot = hot tub at dusk or golden hour (highest save rate). Sequence: hot tub → living room → kitchen → primary bedroom → outdoor spaces → views → neighborhood. Professional photography with twilight exterior is non-negotiable for top-10% ADR positioning.
Amenity Highlight Prioritization
Hot tub, fire pit, and mountain views lead every section. Amenity list ordered by search filter frequency in the Asheville market: hot tub → fireplace → mountain view → game room → EV charger. Each amenity is photographed and captioned individually.
Dynamic Pricing Baseline
Initial rate set at 85% of market median to accelerate review velocity. After 5 reviews with 4.8+ average, rates are raised to market median. After Superhost status, rates are set 10–15% above median with minimum stay rules applied during peak windows.
Phase 2Revenue Optimization (Months 1–3)
Seasonal Rate Tiers
4 distinct rate tiers: Peak (Jul–Aug, Oct foliage, Dec holidays) at $380–$450/night with 3-night minimum. Shoulder (Apr–Jun, Sep) at $310–$360/night. Off-peak (Jan–Mar) at $260–$300/night with 2-night minimum. Event windows (Bele Chere, LEAF Festival, Mountain Sports Festival) at 1.4× base rate.
Group & Event Targeting
Bachelorette, family reunion, and corporate retreat copy variants are A/B tested in listing descriptions. Dedicated sections address group logistics: parking capacity, sleeping arrangements, outdoor entertaining setup. These segments book 4–7 nights on average vs. 2.3 nights for leisure travelers.
Multi-Platform Distribution
Primary: Airbnb (70% of bookings). Secondary: VRBO (20%, higher ADR, lower fees). Direct: Furnished Finder for 7–30 day corporate stays in Jan–Mar. Direct booking site activated after 50 reviews to capture 0% commission revenue on repeat guests.
Review Velocity System
Automated post-checkout message sequence: Day 1 (thank you + review request), Day 3 (follow-up if no review), Day 7 (final request). Response rate target: 100% within 2 hours. Superhost status achieved by Month 3 in 94% of Stays Optimized properties.
Phase 3Sustained Performance (Month 4+)
Monthly Performance Reports
Owner receives a monthly report with: gross revenue, net revenue, occupancy rate, ADR, RevPAR, comp benchmarking (how this property ranks vs. the top 10 comps), and a 90-day forward pricing calendar. All data cross-referenced against AirDNA, Rabbu, and PriceLabs.
Amenity ROI Tracking
Each amenity addition is tracked pre/post to measure actual revenue impact. Hot tub ADR premium is verified quarterly. If a new amenity (EV charger, sauna, pickleball) shows a 15%+ ROI in comparable Asheville properties, it is flagged to the owner with a cost/benefit analysis.
Annual Optimization Review
Full listing audit every 12 months: photos refreshed, description updated for current demand trends, comp set re-evaluated, pricing model recalibrated. Properties that complete the annual review average 12% higher Year 2 revenue vs. Year 1.
Direct Booking Transition
After 12 months and 40+ reviews, a direct booking website is activated. Past guests receive a 5% loyalty discount for direct bookings. This channel eliminates the 3% Airbnb host fee and builds a proprietary guest list — a long-term asset that increases the property's business value.
Blueprint + Tax Strategy
Every Phase of This Blueprint Has a Tax Implication

Professional management isn't just a revenue strategy — it's a tax strategy. The way your property is set up, operated, and documented directly affects your ability to claim STR tax benefits. Here's how each phase connects:

Phase 1 — Pre-Launch

Cost segregation studies are most effective when conducted at acquisition. Professional setup documentation (receipts, invoices, asset lists) is required for IRS substantiation of bonus depreciation claims.

Phase 2 — Revenue Optimization

Material participation (500+ hrs/year) is documented through management logs, guest communications, and platform activity. Professional management systems generate this documentation automatically.

Phase 3 — Sustained Performance

Monthly owner reports provide the income, ADR, and occupancy data your CPA needs for annual tax filings. Direct booking transition in Year 2 creates a separate revenue stream with distinct tax treatment.

Full Tax Strategy analysis — including projected income figures formatted for your CPA — is included in every PropertyIQ report. Consult a qualified tax professional for your specific situation.

Self-Managed vs. Professionally Managed — This Property, Year 1
MetricSelf-ManagedProfessionally ManagedAdvantage
ADR$285$345+21%
Occupancy Rate48%61%+13 pts
Gross Annual Revenue$49,900$76,800+$26,900
Time Investment (hrs/yr)200–400 hrs0 hrsFull passive
Review Score (avg)4.4–4.64.8–4.9Superhost eligible
Net Revenue (after 20% mgmt fee)$49,900$61,440+$11,540

Management fee is the only deduction applied. Platform fees, cleaning fees, and insurance are charged to guests per reservation and do not reduce owner net revenue. Professionally managed figures assume Stays Optimized full-service management protocol.

Ready to implement this blueprint?
Your PropertyIQ includes a property-specific version of this blueprint.

Built around your address, your amenities, your market — not a generic template. Delivered in 24–48 hours.

What's Inside Your Report

Everything You Need to Make the Call

The sample above shows the structure — but your PropertyIQ is built specifically for your address. Below is a preview of the sections that go deeper. Some are unlocked in the sample; others are reserved for paid reports.

✓ Included in Sample
Verified Comparable Listings

3 comps shown here. Your report includes 5–10 address-matched comparables with trailing 12-month revenue, ADR, occupancy, and amenity breakdown.

Matched by bedrooms, amenities & proximity
Trailing 12-mo. revenue per listing
ADR & occupancy benchmarks
✓ Included in Sample
Revenue Projections (3 Scenarios)

Conservative, optimized, and peak-season models built from your specific market's demand data — not generic averages.

Month-by-month gross & net
Dynamic pricing assumptions
STR vs. LTR side-by-side verdict
🔒 Paid Report Only
Risk Factors & Seasonality Analysis

Where this market softens, how to protect revenue in off-peak months, and what risks are specific to this property type and location.

🔒Unlocked in your PIQ
Regulatory risk score for your zip
Off-season revenue floor estimate
Permit & HOA flag check
🔒 Paid Report Only
12-Month Pricing Calendar

Rate floors, minimum stay recommendations, and event-based surge windows — built around your market's actual demand calendar.

🔒Unlocked in your PIQ
Peak / shoulder / off-season rate tiers
Min-stay rules by demand window
Local event surge calendar
🔒 Paid Report Only
Listing Optimization Blueprint

Title formula, amenity highlight order, photo sequence, and guest persona targeting — the exact setup that top-performing comps use.

🔒Unlocked in your PIQ
Listing title formula for your market
Amenity highlight priority order
Guest persona & booking channel mix
🔒 Paid Report Only
ROI Summary & Appraisal Uplift Estimate

Net ROI on purchase price, cash-on-cash return, and the estimated appraisal uplift from 12 months of documented STR income.

🔒Unlocked in your PIQ
Net ROI on purchase price
Cash-on-cash return estimate
Appraisal uplift projection (15–25%)
Everything above, built for your address
Your full PropertyIQ — delivered in 48 hours or less. Starting at $199.

Real comps. Real projections. Risk scoring. Pricing calendar. Listing blueprint. ROI summary. Everything you need to decide — and act.

Beyond Monthly Income

The right strategy doesn't just earn you more monthly income, it increases your property's value (estimated 25% or more) and ease of sale, opening more loan options for buyers.

A property with 12 months of documented STR income can appraise 15–25% higher than a comparable vacant home. That means more equity, stronger refinance options, and a higher sale price if you ever choose to exit.

+15–25%
Appraised Value Lift

Documented STR income raises appraised value vs. a vacant or LTR property.

Expanded
Buyer Loan Options

STR income history qualifies the property for DSCR and investment loans — larger buyer pool, faster sale.

Higher
Ease of Sale

A cash-flowing asset with a track record sells faster and at a premium vs. a property with no income history.

STR Tax AdvantageIncluded in Every PropertyIQ Report

The Tax Strategy That Can Save You $40,000–$150,000+ in Year One

Short-term rentals are one of the only real estate strategies that can generate significant tax savings in the same year you earn income — including offsetting W-2 salary and active business income. The key: STR losses are not automatically passive the way long-term rental losses are. If you materially participate, those losses offset your other income dollar for dollar — with no cap.

🏛️Strategy 1Bonus Depreciation + Cost Segregation

Front-load Year 1 deductions — often $40K–$150K+ on a cash-flow positive property.

A cost segregation study reclassifies components of your STR property (appliances, flooring, landscaping, fixtures) from 27.5-year to 5–15-year depreciation schedules. Combined with bonus depreciation (currently 60% for 2024, phasing down), this creates a large paper loss in Year 1 that can offset active income — even while the property generates positive cash flow.

Asheville 4BR Example

On a $500K Asheville 4BR STR: a cost segregation study may identify $80K–$120K in accelerated components. At 60% bonus depreciation, that's $48K–$72K in Year 1 deductions — potentially eliminating federal tax liability on $120K+ of W-2 income.

🔑Strategy 2The 7-Day Rule — Unlocking Active Loss Treatment

Average stays of 7 days or fewer classify your STR as non-passive — the rule that makes everything else work.

Under IRC §469, rental activities are automatically passive — meaning losses can only offset passive income. But the tax code carves out an exception: if the average guest stay is 7 days or fewer AND you materially participate (500+ hours/year or meet one of 7 participation tests), the STR is treated as an active business. This single rule is the gateway to all other Tax Strategies.

Asheville 4BR Example

Asheville average stay: 3.2 nights (AirDNA 2025). This property qualifies by default. With material participation documented, losses from depreciation and expenses offset W-2 income directly — no passive activity limitation applies.

💼Strategy 3W-2 Income Offset — No Dollar Cap

Active STR participation can offset W-2 salary and business income with no dollar cap.

Once the 7-Day Rule qualifies your STR as active, paper losses from depreciation and operating expenses flow directly against your W-2 or business income. Unlike the $25,000 passive activity loss allowance (which phases out above $100K AGI), active STR losses have no cap. A high-income earner with $250K W-2 income can offset the full amount if losses are sufficient.

Asheville 4BR Example

Scenario: $250K W-2 income. Year 1 STR paper loss of $85K (from cost segregation + operating expenses). Net taxable income reduced to $165K. At 32% marginal rate: $27,200 in federal tax savings — in the same year the property generates $84K in net rental income.

📊Strategy 4Real Estate Professional Status (REPS)

REPS + STR is the most powerful legal tax reduction strategy for high-income earners.

Real Estate Professional Status (IRC §469(c)(7)) requires 750+ hours/year in real property trades and more hours in real estate than any other profession. When combined with an STR that qualifies under the 7-Day Rule, REPS allows unlimited passive loss deductions against all income — including W-2, capital gains, and business income. This is the strategy used by physicians, attorneys, and executives who invest in STR.

Asheville 4BR Example

REPS + STR scenario: $400K combined income (W-2 + business). Year 1 STR paper loss of $120K from cost segregation. With REPS, the full $120K offsets active income. At 37% marginal rate: $44,400 in federal tax savings — while the property cash-flows positively at $84K net.

Tax Scenario Comparison — Asheville 4BR STR ($500K Purchase)
Illustrative estimates. Consult a qualified CPA or cost segregation specialist for your specific situation.
ScenarioW-2 IncomeSTR Paper LossTaxable IncomeEst. Tax Savings
7-Day Rule only (no REPS)$150,000$55,000$95,000$17,600
7-Day Rule + Bonus Depreciation$200,000$85,000$115,000$27,200
7-Day Rule + Cost Segregation$250,000$110,000$140,000$35,200
REPS + Full Cost SegregationBest$400,000$150,000$250,000$55,500

Tax savings estimated at 32–37% marginal federal rate. State taxes additional. Paper losses assume material participation and 7-day average stay. REPS scenario assumes 750+ hours in real estate. These are illustrative scenarios — your actual results depend on your tax situation, cost segregation study outcome, and CPA guidance.

What Your PropertyIQ Documents for Your CPA

Every PropertyIQ report includes the exact data your CPA or cost segregation specialist needs to evaluate these strategies — formatted and ready to present.

Projected gross STR income
Average daily rate (ADR)
Projected annual occupancy
Net revenue after expenses
STR vs. LTR income comparison
Market-verified comp data
Revenue by month (seasonality)
Property-specific risk factors
Optimization blueprint + ROI
Full Tax Strategy Analysis Included
Your PropertyIQ documents the exact figures your CPA needs.

Projected income · ADR · Occupancy · Net revenue · Monthly seasonality — all formatted for your tax professional. Consult a qualified CPA for your specific situation.

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